We (OceanX) cut an ocean documentary with THE James Cameron (NBD) and NatGeo called OceanXplorers. To promote the series on our channels, we made behind the scenes versions of each episode to serve as a tease and an ad. So far, viewership of the series on Hulu, Disney+ and National Geographic is through the roof, but I have a feeling James Cameron has more to do with that than I do. My role: Creative direction, scripts, VOs, copywriting.